Well, it's official, Murphy Goode Winery is offering the best job of 2009... Ok, well, maybe ever!
Check out the details here:
http://www.areallygoodejob.com/overview
And while you're there check out my video:
www.areallygoodejob.com/video-view.aspx?vid=ROXg2ZFfUT4
While I think this is just an amazing marketing idea; I think this is also a fantastic idea to infuse some new ideas into Murphy Goode as well. This project really speaks volumes about how much ad campaigns and marketing have changed because of the internet. Further, I think this really speaks to the youth movement in wine. Wine is no longer that scary thing that only your parents drink, but has become an everyday drink of the younger 23-30 year old social scene.
The internet is a powerful, powerful, tool and with it we continue to change the landscape of so many areas. I am continually excited and awed to see new ways to use it creatively!
Oh and I'll keep you posted on the Murphy Goode thing too!
Read the article AReallyGoodeJob